PUMA joins Climate Neutral Network of the United Nations Environment Programme
Nairobi/ Herzogenaurach, Germany, 18 November 2009 - Sportlifestyle brand PUMA will become the first major sportswear company to join the Climate Neutral Network of the United Nations Environment Programme, the company announced at its 7th annual stakeholder meeting "Talks at Banz" at the Banz monastery in Germany. The cooperation is in line with its sustainability concept PUMAVision and underpins PUMA's efforts to contribute to a low carbon society.
PUMA will reduce its carbon footprint by converting to green energy such as solar power and other renewable sources, optimizing travel and logistics to reduce transport-related emissions and leasing more fuel-efficient cars for its company fleet, among other measures. The plan covers the breadth of PUMA's worldwide operations, from direct emissions from PUMA's offices, stores and warehouses to staff business travel and the shipping of goods.
Achim Steiner, UN Under-Secretary-General and UNEP Executive Director, said: "By becoming the first global sport brand to join the Climate Neutral Network, PUMA is showing how sport can play a powerful green role in a low-carbon world. Sport has the unique ability to catalyze action among millions of people around the world - we look forward to working with PUMA to green mass sporting events and to engage sports men and women and fans around the world on the environmental challenges facing this generation."
Jochen Zeitz, CEO of PUMA, said: "We at PUMA constantly strive to make our contribution to environmental protection and mitigate PUMA's negative impact on our planet. Most scientists agree that the continued unlimited emission of greenhouse gases will lead to irreversible damages to our climate and ecosystem. PUMA's strategy to reduce its carbon footprint is a significant milestone within our sustainability concept PUMAVision that looks ahead to a world that is safer, more peaceful and more creative for the generations to come."