Get Snapping for World Environment Day with UNEP and Piictu
Nairobi, 3 February 2012 - The United Nations Environment Programme (UNEP) has partnered with TreeHugger and Piictu in an exciting new photo initiative for World Environment Day 2012.
Using the Piictu application on your iPhone, you can take photos of the environment around you and instantly post them into an interactive stream of other images taken by people around the world,
The partnership launched its first photo stream last week entitled "The Environment Speaks". Piictu users have been uploading photos along with a suggestion from the photographer on what the tree, plant, mountain, animal or lake they have snapped may be thinking or saying.
Current submissions include a bowl of fruit declaring, "Eat me, Not McDonalds!", a fed up tree threatening, "If one more dog comes by?",and a desk plant suggesting, "I look better outside."
In partnership with UNEP and TreeHugger, Piictu is initiating streams for World Environment Day on its app. While Piictu is not a campaign or competition, the best pictures on selected streams will occasionally receive small prizes, such as an exclusive World Environment Day t-shirt that is autographed by Gisele Bündchen ? UNEP's Goodwill Ambassador.
The Piictu app is currently only available for iPhones. If you are already on Piictu, search for @WorldEnvironmentDay and join in the fun.
For more information, please contact:
Enock Chinyenze, UNEP Special Events, Tel. +254 20 762 1551 or E-mail email@example.com