Experts' profiles - Gunter Pauli
Gunter Pauli
Gunter Pauli is an author and entrepreneur who has established several pioneering businesses and initiatives in media, education and manufacturing.

He is the author of 'The Blue Economy' which features 200 green innovations that use natural processes as inspiration for green and commercially viable enterprises. Every week UNEP's Green Economy Initiative website http://www.unep.org/greeneconomy/ features another of these initiatives.

In the past five years, Gunter has focused on identifying innovations that can change the current management model based on core business and core competences to one that introduces multiple innovations, generates multiple cash flows, and uses what is locally available to meet consumer needs, generate jobs and build up social capital. He believes that his main contribution is to inspire entrepreneurs to take advantage of these opportunities, in turn inspiring millions of others to be part of a shift in the economic system starting from the grassroots.
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