In Celebration of World Radio Day (13 February), the UNEP Goodwill Ambassador for Kenya, Suzanna Owiyo, spoke about gender equality and women's empowerment in a podcast featured by UNESCO.
World Radio Day is a day to celebrate radio as a medium, to improve international cooperation between broadcasters, and to encourage major networks and community radio alike to promote access to information, freedom of expression and gender equality over the airwaves. As radio continues to evolve in the digital age, it remains the medium that reaches the widest audience worldwide.
Through her podcast, Suzanna Owiyo highlighted the need to come up with legislation that encourages and ensures the participation of women in radio both behind the mic and also management positions. "As we celebrate World Radio Day, it's important that gender-related policies on radio are put into place to help empower all the young women who aspire to be a radio journalist", she said. "We need to discourage the portrayal of women as domestic helpers and submissive beings by airing developmental programs that will help them rise financially, economically and socially", she added.
She ended the interview wishing a Happy World Radio Day in Kiswahili, one of Kenya's most widely spoken languages.
Through World Radio Day, UNESCO is looking to promote gender equality by sensitizing radio station owners, executives, journalists and governments to develop gender-related policies and strategies for radio; eliminating stereotypes and promoting a multidimensional portrayal in radio; building radio skills for youth radio production with a focus on young women as producers, hosts and reporters; and promoting safety of women radio journalists.
Let's celebrate women in radio and those who support them!