Hundreds of millions of users globally use skin lightening products which are rooted in systemic colorism and cultural norms and pressures that promote certain beauty standards. Around the world, women and men use cosmetic products to lighten their skin, mostly unaware that these products often contain mercury and other hazardous chemicals posing serious risks to human health and the environment. The global industry of skin lightening cosmetics is a huge and fast-growing market relying on and amplifying the preconception that fairer skin is more advantageous.
Now is time to detoxify the cosmetics industry and the toxic beauty ideals fueling it: spread the word, share our social media cards!
